PVR INOX లో ఇక నుంచి యాడ్ ఫ్రీ... కానీ, హైదరాబాదీలకు నిరాశే

ప్రతీ శుక్రవారం థియేటర్స్ అన్ని కొత్త సినిమాలతో నిండిపోతాయి. ప్రేక్షకలు సందడితో కిక్కిరిసిపోతాయి.

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PVR INOX లాంటి మల్టీ ప్లేక్స్‌ లల్లో కూడా దాదాపు ఇలాంటి పరిస్థితే కనిపిస్తుంది.

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ఇక థియేటర్స్ విషయానికి వస్తే PVR INOX కు ప్రత్యేక స్థానం ఉంటుంది. లగ్జరీగా సినిమా చూడాలి అనుకునే వాళ్లు వీటికే ఫస్ట్ ప్రియారిటీ ఇస్తారు.

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కానీ, ఈ PVR INOX థియేటర్స్‌లో ఓ మైనస్ ఉంది. అదే యాడ్స్.

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సినిమా ప్రారంభానికి ముందు 35 నిమిషాల పాటు వచ్చే యాడ్స్ ప్రేక్షకుల సహనానికి పరీక్ష పెడుతాయి.

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ఈ యాడ్స్ వల్లే చాలా మంది సినిమా లవర్స్ PVR INOXకు వెళ్లడానికి ఇంట్రెస్ట్ చూపించరు.

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అయితే దీనిపై PVR INOX కీలక నిర్ణయం తీసుకుంది.

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ఇక నుంచి PVR INOX థియేటర్స్‌లో యాడ్స్ టైంని 35 నిమిషాల నుంచి 10 నిమిషాలకు తగ్గిస్తున్నట్టు ప్రకటించారు.

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కానీ, ఇక్కడ ఓ ట్విస్ట్ ఉంది... ఇది హైదరాబాద్ నగరంలో ఉన్న PVR INOX థియేటర్లకు వర్తించదు.

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ముంబై, ఢిల్లీ, బెంగళూరులో ఉన్న PVR INOXలలో ముందుగా ఈ యాడ్స్ టైంని తగ్గించబోతున్నారు.

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అయితే 3 నెలల తర్వాత వచ్చిన రెస్పాన్స్‌ను బట్టి అన్ని నగరాల్లో యాడ్స్ టైమింగ్స్ గురించి నిర్ణయం తీసుకుంటామని PVR INOX సీనియర్ పర్సన్ మీడియాకు చెప్పారు.

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